Improve Your Social Profile in 1 hour or less
Audience Targeting
Targeting audience for social marketing can be applied on where your target audience spends most of their time. It could be on Facebook, Google ads, YouTube, Instagram, Twitter, Sharepoint, or LinkedIn ads…your strategy is to place your ads directly in front of those with the intent to buy products and services like what you have.
5 Reasons why content marketing is not working for you
A Primer on Making Your Customers Work for You
LET ME TELL YOU A STORY
Storytelling helps you offer your content while stimulating your reader at the same time. You dig through their emotions out of something familiar or you can open-up their imagination by something mysterious, exciting, or new. The end goal is to connect the brand in a compelling, interesting, and engaging approach.
Social Media for Businesses
How does Digital Marketing help you?
There is always a point in time when you feel like comparing your business to that of your competitor. It might not always be savory, but you learn a thing or two from comparison. Business today often rely on at least two digital marketing strategies to drive their business forward.
Digital marketing is an excellent way to invest in your business. This is a growth enabler, helping you grow your business faster. It allows you to get more things done faster, while also saving you money and driving your business profitability.
Here are 5 ways how digital marketing helps businesses:
1. Establishing brand awareness through your online presence.
Digital marketing is a proven way to grow your business by developing a more robust online presence. Various plans are drawn up based on their understanding of your business identity, market, and goals. This strategy involves everything from creating your website, optimizing your keywords, writing your content, to social media marketing and influencer marketing. Digital marketing is almost synonymous with everything found online about your business.
2. It allows your business to compete with larger brands.
It is often difficult to compete with larger companies due to limited budget, resources, and manpower. This challenge is addressed by digital marketing by helping small and mid-sized business remain competitive online. Even a young business who hits all the right marks and strategies can avail the necessary exposure through more affordable marketing tactics.
3. It is a body of moving parts.
You are assured that one marketing strategist has a network of talented contacts you might need tomorrow. This is because any marketer understands that to get the job done today, it takes multiple experts on board. Your fighting chances are higher by having similar minded individuals. These individuals and their various field specialties can help you take your business to the next level. More than anyone, any business owner understands the adage “two heads are better than one”, which gives digital marketing a high level of collaboration.
4. It is a numbers game.
It is easy to measure that success of each marketing campaign because the input is digital. You can check how each ad is performing and the metrics can be your basis to adjust anything about the said ad. Sponsored ads on Facebook for example allow you to edit your copy or change your creatives. Email marketing also has tools to tell you the open rate of your email blast and use this data to tweak aspects in your favor next time. SEO and SEM strategists can guide you on which keywords to bid and how they fare well compared to your competitors. How fast you get data from every digital marketing effort makes this frontier a game changer.
5. It is highly targeted—in a good way.
Gone are the days when trial and error marketing efforts gone amiss with chunks of investment money down the drain. Effective digital marketing combines consumer behavior and Digital Psychology to make a positive impact. All good ads are highly targeted with the intent of being placed directly in front of an active audience with the desire to purchase these products or services. In this age, data is money and marketers owe this to the metrics collected and collated by software and tools.
A good digital marketing agency simplifies the process for you and helps you understand the plans and process it will take to accomplish your marketing goals. Going for an agency that offers the cheapest costs is not always the best solution. A reputable and reliable marketing team generates strategies with an accurate time frame and pricing structure. In short, an effective digital marketing team offers a proven track record of results that matter to you.
If you are seriously considering your marketing options, we recommend you schedule a discovery call with us. At Nitro Impact, we eat digital marketing for breakfast. We would love for you to see our how our team works. You get to meet the staff and get a glimpse of our strategies and vision. It is important that you give yourself the opportunity to understand and see things firsthand. Schedule a call with us today.